“Is Your Money Really Working for You?”: Banker Ivana Valera Answers

Ivana Valera, Head of Premier Banking & Wealth Management at Ecobank Côte d’Ivoire and UEMOA, says inflation erodes the purchasing power of money kept in a current account or a poorly remunerated savings account. With annual inflation of 3 to 4%, 1 million CFA francs in a non-interest-bearing account loses the equivalent of about 40,000 CFA francs in purchasing power over a year. She recommends active wealth management built on regular saving, a long-term horizon and diversification, with products tailored to each investor’s profile and goals.