E-commerce: Adabla champions Ivorian products and expertise

Officially launched on October 15, 2026, Adabla.com aims to give products made and processed in Côte d’Ivoire a digital showcase and bring producers closer to consumers. Project coordinator N’Guessan Frédéric said the platform is intended to improve the visibility of artisans, cooperatives, SMEs and small production units. Registration is free until December 31, 2026, after which it will become paid. Gaston Esmel Mélèdje, representing the Minister of Trade, said Adabla could support women’s economic empowerment, youth entrepreneurship and the national e-commerce strategy adopted in July 2025.