'Grossly unfair': Meta slams Australia's bid to make platforms pay for news

Author: John PowerPublished on: June 4, 2026Country: Australia
TechnologyBusiness & Economy
'Grossly unfair': Meta slams Australia's bid to make platforms pay for news

Meta has slammed Australia's proposed News Bargaining Incentive (NBI) as 'poorly designed' and 'grossly unfair,' arguing it shields publishers from competition and violates the U.S.-Australia free trade agreement. The plan imposes a 2.25% levy on Australian revenues of platforms like Meta, Google, and TikTok unless they strike deals with news outlets. Meta says the levy entrenches dependency and does not promote a sustainable news sector. The proposals are part of the Labor government's push to force digital platforms to financially support media.

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