Israel’s Image Crisis: Becoming Too Big to Spin?

As criticism of Israel rises over its wars in Gaza, Lebanon, and Iran, along with escalating settler violence in the occupied West Bank, the country is ramping up its PR efforts. This includes a carefully managed appearance by Benjamin Netanyahu on CBS and a major expansion of Israel's Hasbara operation, investing in digital campaigns and media messaging. The goal is to reverse the collapse of public support for Israel, especially in the US.